Christmas is one of the biggest opportunities of the year for delis. Customers are in the mood to treat themselves, try something different and enjoy those familiar festive flavours.
From warming festive coffees to Christmas-inspired sandwiches, rolls and wraps, adding a few seasonal favourites to your menu can create excitement, encourage impulse purchases and give customers another reason to choose your deli.
Make your coffee menu feel festive
There’s nothing quite like a Christmas coffee to put customers in the festive spirit. A seasonal coffee special is an easy way to refresh your menu without completely changing your operation.
Think flavours such as gingerbread, cinnamon, vanilla, caramel or chocolate which can easily be added with a shot of Monin syrup. Top with whipped cream and cinnamon or cocoa powder for a festive look.
Festive coffees can also work brilliantly alongside your existing hot drinks menu. Give them a seasonal name and make them visible on your menu board. Sometimes, simply seeing something new is enough to tempt a regular customer into trying it.
Pair a festive coffee with a breakfast item, pastry, sweet treat or lunch special for an easy seasonal upsell.
Discover some of our coffee syrups here.
Give the chicken fillet roll a Christmas twist
A Christmas-inspired chicken fillet roll or wrap can combine the flavours customers associate with the season while keeping the familiar format they already love.
Create a Christmas chicken fillet roll as a seasonal special or add festive fillings to your filling offerings such as stuffing, cranberry sauce and festive mayonnaise and sauces, all brought together in a freshly prepared roll or wrap.
Adding festive products to your deli doesn’t mean reinventing your entire menu. Start with a handful of products that are easy for your team to prepare and easy for customers to understand. A few carefully considered additions can be enough to give your menu a seasonal feel.
Browse our soup and sandwich supplies here.
